Claude Prompt Engineering: Business, Research & Content

About this course

This course contains the use of artificial intelligence.

Write clearer Claude prompts for business communication, research and content creation. This intermediate course helps learners who already know basic chatbot use organize instructions, provide relevant context, improve weak responses and develop reusable templates for recurring tasks.

The course contains five extended video lessons totaling approximately 2 hours and 32 minutes. Six downloadable Word resources include a companion ebook and a resource file for each of the five sections. Use the materials alongside the lessons to practice and develop your own prompt templates.

Your five-part learning path1. Structured prompting foundations: define the role, goal, context, task, tone, output format and constraints. Compare simple requests with more complete instructions and revise weak prompts.2. Roles, processes and examples: practice role prompting, step-by-step task instructions and few-shot examples. Explore how these choices influence response structure, tone and consistency.3. Business, content and freelance prompts: develop prompts for proposals, client messages, follow-up emails, customer-support replies, blog outlines, social captions, marketing hooks and content calendars.4. Research and document analysis: prompt Claude to summarize long documents, extract key points and terms, examine research papers, and create comparison tables. Check summaries and conclusions against the source material.5. Prompt improvement and final project: identify common prompt mistakes, revise instructions and responses, and create a reusable template for a workflow such as proposals, blog writing, research summaries, social media planning or customer support.

Who this course suits

This course suits freelancers, marketers, students, researchers, content creators and business professionals who have basic experience with Claude or another AI chatbot.

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